Archives par auteur julie guertin

The brochure is an advertising medium commonly used by companies but also by associations and other organizations, because it is a practical medium on which it is possible to display a large amount of information and illustrations. Nevertheless, to be effective, this brochure must be read, and thus be attractive, which also means that it must be easy to read.

There are many factors to consider when creating a brochure, and one of the most important is the weight of the brochure paper. This is because the weight of the paper you use affects the overall look and feel of your brochure in the hands of the reader, but it also [...]

When designing a brochure, one of the most important decisions you will make is what content to include. The content of a brochure should be carefully considered to ensure that it is effective in communicating your message and promoting your brand. Here are some tips for creating an effective brochure. What information must be included in a brochure?

  When it comes to creating a brochure cover, there are a few things to keep in mind. For example, you need to make sure your cover is eye-catching and will catch the attention of your target audience, but also that it reflects the overall tone and message of your brochure, is professional and well [...]

The business card is a communication medium as simple as it is essential. Most often transmitted from hand to hand, it allows you to clearly broadcast your company's contact information. Because of its small size, the business card is a powerful communication vector since it carries your logo and your company name.

If you are not a printing professional, you may not be familiar with the terms "offset printing" and "digital printing. However, it is a central distinction between two printing techniques that will have an impact on the cost and production time of all your communication materials produced at your professional printer. In [...]

The brochure or the magazine are excellent communication tools to make your company known, to spread your brand image and to present your offer. However, creating this type of communication support includes a graphic creation phase that is not within everyone's reach. To help you during this creation phase, we offer the following services [...]

Before we discuss the printing of your communication materials, you have designed your business cards, stickers, posters or promotional catalogs with the help of a desktop publishing software, also called DTP software. Whether you design your communication supports yourself or you have them printed, you can [...]

It is often judicious to integrate photos or illustrations on your communication supports. Beautiful visuals attract the eye and hold the attention of your customers and prospects whether they are printed on your product catalogs or on your advertising posters. However, when it comes to photos or illustrations, we recommend you to be extremely careful.

It may seem obvious, but the paper on which we print your communication materials is extremely important. Its quality and, especially, its weight will have a significant impact on the rendering of your printing work. In this article, we propose you to come back on the notion of grammage to understand the stakes which [...]