Archives par auteur Prud'homme Dorothée

You want to design a simple and effective communication medium to make your products or services known to your potential customers? The flyer is a wise choice. Compact, economical and light, you can distribute it at trade shows or make it available to passers-by at partner stores. The [...]

Backing white is one of those finishes that can be crucial to some of your print jobs. The rendering on transparent media, in particular, is completely changed by the use of white support. However, this finish is not well known. In this article, we will introduce you to what exactly is backing white.

The proofing stage is a crucial step when printing your communication materials. You have worked for long hours, alone or with your agency, to create business cards that reflect your company's image, to design flyers announcing your next commercial operation, or to choose the right [...]

The vocabulary used in print shops is not always easy to understand. However, certain elements are necessary to obtain the result you expect when printing your communication materials. This is the case for the difference between RGB and CMYK. To help you make the difference between the RGB colour modes [...]

Have you ever ordered the printing of your restaurant's new menu but didn't get it in time for the opening? Perhaps you were already attracted by a very attractive price on the internet to print your business cards but finally, when you opened your parcel, you were disappointed by the quality of the print.

According to scientists, we are able to distinguish between more than one million different colours. However, this ability varies from person to person and we do not all perceive colours in the same way. When it comes to printing your communication materials, it is essential that we agree on the perception of colours.

Managers of micro, small or medium-sized enterprises (SMEs), self-employed workers or professionals working in the private sector, you do not have the financial means to call on a professional graphic designer to develop your communication materials? However, the quality of your communication materials often determines the dynamism of your business. To approach your clients, we recommend that you [...]

If you regularly use the services of your printer, you will have heard of four-colour printing, but do you know exactly what it is? Here we take a look at what four-colour printing is all about. By discovering what goes on behind the scenes in the printer's work, you will be better able to understand the [...]

Are you wondering what Akilux is? You have certainly already come across it hundreds of times in the street without knowing it! The Akilux panel is a rigid communication medium generally deployed outdoors. It is frequently used to make construction site signs or real estate sales signs [...]

Your company's logo is its graphic representation, it is a concentrate of your positioning. Present on all your communication and sales media, your logo is a rallying sign for your company. It conveys the image of your business and enables your customers, prospects, clients and partners to [...]